Amazon unveils its all-new Echo lineup with premium audio and striking design

Ahmed Bin Abdulqader ـ  nabd-alhadath

• Four new Echo devices—Echo Dot Max, Echo Studio, Echo Show 8, and Echo Show 11 seamlessly blend form and function

• Echo Dot Max and Echo Studio deliver exceptional sound
• Custom silicon and Omnisense fusion platform enable smarter, more personalized, and proactive Alexa experiences, including next-generation Alexa+ capabilities powered by gen-AI once available in UAE and KSA.

 Today, Amazon introduces its most advanced Echo devices ever built. The all-new Echo Dot Max, Echo Studio, Echo Show 8, and Echo Show 11 deliver more processing power, premium audio, feature an all-new look and feel that ensures the customer’s enjoyment, and are ready to unlock new gen-AI experiences once through Alexa+ available in UAE and KSA,

Smart speakers that deliver premium sound

Echo Dot Max

The first-ever Echo Dot Max features nearly 3x the bass compared to Echo Dot (5th gen) with room-filling sounds that automatically adapts to the space it’s in. For the first time, Echo Dot has been engineered from the ground up with two speakers. Echo Dot Max features a sophisticated two-way speaker system with a high-excursion woofer optimized for deep bass and a custom tweeter for crisp high notes. Amazon also re-architected the sound system. The new design eliminates the separate speaker module, integrating the speaker directly into the device housing to maximize the air space for fuller bass. The result is a compact speaker that packs a huge punch relative to its size, making it the best Echo Dot ever built.

Echo Studio

Amazon designed Echo Studio to fit elegantly into any room. It’s 40% smaller than the original and is the best sound customers can get in a smart speaker at this size. The new Echo Studio combines a powerful high-excursion woofer that delivers deep, immersive bass and three optimally placed full-range drivers to create immersive sound that fills the room. Plus, it supports spatial audio and Dolby Atmos—some of the most advanced audio technologies available—for a true surround sound experience.

In addition to premium audio, this new smart speaker features a new modern spherical design and premium material. The fabric has been knit in 3D to maintain the ultimate acoustic transparency. And, Amazon has added an engaging visual understanding model to the familiar light ring.

Echo Show 8 and Echo Show 11- Smart displays with stunning new design

The displays on the Echo Show 8 and Echo Show 11 combine in-cell touch and negative liquid crystal design to deliver an amazing viewing experience, and ambient visuals that adapt to the environment. This approach allows Amazon to reduce layers of lamination and maximize the viewing angle. The picture quality is exceptional with improved clarity in both bright and dimly lit rooms. These all-new high-density, high-definition displays pack in over a million pixels and are complemented by a 13MP camera for crystal-clear video calls. Amazon also maximized the viewable screen area, where even more of the content that matters to our customers most comes to surface.

The new Echo Show 8 and Echo Show 11 feature an all-new audio architecture. Both devices include new front-facing stereo speakers and a custom woofer for room-filling spatial audio that make them our best-sounding smart displays available when they launch. The full-range drivers are strategically placed under the floating displays, and are meticulously designed to fire audio frontwards to deliver incredibly clear sound directly toward the customer.

Designed exclusively for Echo Show 8 and Echo Show 11, Amazon will also be introducing an adjustable stand (sold separately) thoughtfully crafted to complement each device’s design and color. The stand allows for interactions at the perfect angle, every time.

Custom silicon for powerful, enhanced experiences

At the core of Amazon’s new Echo devices are two custom designed silicon chips—[AZ3] and [AZ3 Pro]—and an all-new AI Accelerator designed to run AI edge models of the future. Echo Dot Max uses AZ3 to enable better conversation detection—one of the most important, yet challenging parts of building an ambient AI anyone can talk to from anywhere in the room. AZ3 powers Amazon’s best microphones yet, supporting even more natural, free-flowing interactions with Alexa, filtering out background noise and improving Alexa’s ability to detect the wake-word by nearly 50%. Echo Studio, Echo Show 8, and Echo Show 11 include the more advanced AZ3 Pro, which builds on the power of AZ3’s audio capabilities, adding support for state-of-the-art language models and vision transformers.

Built on top of this silicon is Omnisense, Amazon’s custom sensor platform designed for ambient AI. Omnisense leverages a range of sensors and signals—the 13-megapixel camera on new Echo Show devices, audio, ultrasound, WiFi radar, accelerometer, and WiFi CSI—enabling more personalized, proactive, and helpful Alexa experiences.

The most advanced Echo devices yet

The next generation of Echo hardware is built for the future of AI, making them ready for Alexa+, Amazon’s assistant powered by generative AI. All four new devices feature advanced hardware capabilities to power next-generation experiences when they become available in the UAE and KSA, while delivering faster and more helpful interactions today.

Pricing and availability

The new lineup of Echo devices is available for customers in United Arab Emirates and Saudi Arabia by the end of the year (2025).